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PPC imaginurium & design innovation

Every year the PPC Imaginarium Awards in South Africa gives emerging artists the scope to showcase their talent and creative thinking. Concrete is the inspiration, stimulus, and primary medium for revolutionary design thinking and artistry across 6 creative disciplines. PPC Imaginarium Awards has become a celebrated part of the PPC Calendar and is steadily growing in popularity year-on-year as a platform for artists to become recognised, not only by their peers, but also by the wider artistic and business community. The Awards encompass: Industrial Design, Jewellery Design, Film, Sculpture, Architecture and Fashion. All the contestants receive extensive media coverage during the award judging and exhibition. The winner of the awards takes home R100 000 in cash, in addition each of the category winners and runners up receive cash prizes as well. It’s a showcase of art and design innovation, where the beauty and versatility of concrete is celebrated, and emerging talent is recognised and rewarded

WHAT ARE THE IMAGINARIUM AWARDS? In 2014, PPC extended its existing sculpture, fine art, and industrial design competition (The Young Concrete Sculptor Awards) to include the creative disciplines of jewellery design, fashion design, and film. Thus, the Imaginarium Awards was created – an ambitious modern art and design competition aimed at providing emerging artists and designers with the opportunity to showcase their talents through the medium of concrete.

THE PHILOSOPHY OF THE IMAGINARIUM AWARDS PPC believes that investing in innovation and creativity not only creates jobs, it makes for more sustainable communities, better businesses, and pushes our economy to grow in an increasingly competitive global worldBy providing support and promoting innovative thinking, the Imaginarium Awards aims to establish young emerging artists and designers as leaders in their respective industries. Through the convergence of innovation, design, and fine art, the Imaginarium hopes to create a space for young creatives to engage with key social issues faced by people and communities globally.

We would love to be a part of this endeavour in Zimbabwe. Concrete made objects are in this year after all. Watch this space?

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