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Hotplate Grillhouse opens seven more branches

Hotplate Grillhouse opens seven more branches

Fast food company, Hotplate Grillhouse Zimbabwe, has opened seven more branches this year bringing to 10 the total number of its branches countrywide.

The local franchise, which is part of the South African food outlet Hotplate Grillhouse, has created 300 jobs after expanding its footprint to the country last year with only three stores.

Hotplate Grillhouse Zimbabwe chief executive officer, Mr Benson Muneri, said their business expansion was being driven by growing demand for the service, which resulted in US$400 investment.

In Bulawayo the company has opened two branches where it has recruited about 30 locals as permanent workers.

“We have managed to sit back during lockdown and reinvent our stores and strategise how best we can appeal to the local markets and the results have been rewarding,” said Mr Muneri.

“Against all the odds where the industry has been under immense pressure due to the Covid-19 lockdown worldwide, we have been blessed enough to receive massive local support from our ever growing clientele base and high demand of our product due to our affordable offering and African look and feel of our stores.

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“The demand for our unique menu offering has outgrown the challenges we all faced due to the pandemic,” said Mr Muneri.

He said most of the new Hotplate Grillhouse branches had been opened at fuel service stations for visibility and awareness.


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